My expertise in content goes broad and deep, spanning the entire content lifecycle. From back end content management to front end display, plus the people and processes that govern and maintain content.
I work in the following areas:
Content strategy
- UX reviews
- Audits
- Sitemaps
- Information architecture
- Content modelling
- Taxonomy
- UX review
- Metrics and reporting
- User research
Content operations
- Workshops
- Process mapping
- Localisation workflow
- CMS setup
- DAM setup
- Permissions mapping
- Business logic
- Principles and prioritisation
UX writing & content design
- Writing and editing
- Mobile, app, desktop, platform
- Tone of voice guides
- Style guides
- Writing workshops
- Accessibility